Category Archives: Food

Healthy Eating: Does This Mason Jar Make Me Look Sexy?

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Throughout the morning, my co-workers stopped to admire the low-cal, post-Thanksgiving lunch awaiting me on my desk: a colorful blend of tomatoes, purple cabbage, arugula and leftover turkey (of course). They commended me for my healthy eating habits, though the “packaging” seemed more interesting to them than the contents.

My salad was contained in a mason jar. I couldn’t take credit for the invention, though; mason-jar salads are a new trend among the real-food set. And they really work—the greens stay fresh and dry while the vegetables marinate in the dressing at the bottom of the jar. When it’s time to eat, just turn it upside down and shake. It’s a huge time-saver, too. A salad can stay fresh for three to four days sealed in a jar, so you can pack several on a Sunday and be set for the better part of the week.

As usual with Unison folks, brand people that we are, talk of mason-jar salads soon turned into a larger and longer conversation on market trends.

While Unison people might be more interested in product packaging than most, our interest in healthy eating is becoming more common, as well. Twenty-five percent of consumers say they have a daily calorie target (QSR Magazine). In fact, four of QSR Magazine’s Top Ten Trends for 2013 revolve around healthy eating: “1. Going local; 2. Healthy kids’ meals; 5. More fruits and veggies; 10. Evolving around healthcare.” More recently, changing dining habits even loomed large over McDonald’s disappointing second quarter results announced in the summer.

It’s clear that consumers are increasingly choosing healthier foods. But when we started asking, ‘Why?,’ the literature wasn’t as clear. Many papers point to an evolving consciousness about eating. Yes, consumers today are more educated than ever about the link between health and food, thanks to advances in medical research and a steady accompaniment of mainstream media reports. But consumers, and particularly American consumers, have a well-documented susceptibility to media fads about eating and dieting.

In 17 of the 21 restaurant chains evaluated from 2006-2011, lower-calorie foods and beverages outperformed their higher-calorie peers in both same-store sales and customer traffic. (QSR Web)

So is healthy eating just a fad, or are there broader market fundamentals underlying the trend? Economically, healthy eating (vegetarian at least) does seem to make some sense for diners. The wholesale price of meat, and beef especially, has risen by about 40 percent since 2010, making vegetables a much more attractive choice. But for younger consumers who, until recently, were the largest restaurant audience, money is not the deciding factor as they spend more of their income on food than any other generation (QSR Magazine). Though we looked, we could not find any research correlating healthy dining choices with other factors such increasing healthcare costs.

Researchers, however,  are examining a different kind of shift: this one in attitude, particularly in the Millennial generation.

While this talk of rational choice is all well and good, Unison Brand Strategist and über stat-master Stuart Shapiro has uncovered another intriguing and compelling hypothesis from his research into demographic trends—sex appeal. He says Millennials eat better to appear more attractive and more prosperous to the opposite sex.

I’ll let Stuart explain:

STUART’S MILLENNIAL HEALTHY EATING HYPOTHESIS

Well, there’s a lot of research out there to look at. To start, more than anything, Millennials love themselves. They are far more narcissistic than prior generations, which magazines have unfortunately lampooned for some time. In a time-lag study of college students from 1979 through 2006, Millennials scored 30% higher on a narcissism personality inventory than their older counterparts (Twenge, Konrath, Foster, Campbell, & Bushman, 2008).

Second, the young tend to be more judgmental. One study looked at the moral overtones of food choices and how they affect our opinions of others. Foods are very often polarized into “good” or “bad” buckets based on our cultural preferences of the time. In today’s Western culture, healthy food is “good” while processed/junk food is “bad.” In a study of undergraduate women, “good” food eaters were rated as better looking and more feminine than “bad” food eaters. In fact, male “good” food eaters were rated especially attractive (Steim & Nemeroff, 1995).

Third, Millennials like to look thin … and rich. Another paper took a meta-analysis approach, comparing a number of other studies related to socioeconomic status and body mass index (BMI). Controlling for various demographic variables such as age, education, and marital status, BMI has been found to go down in women as they become more affluent. For men, their BMI also goes down, too, but then, interestingly, rises dramatically in the highest income quartile (Godley & McLaren, 2010). (That finding alone could fuel a whole other blog post about the possible causes and implications of the trend.)

So, in synthesizing what these papers are telling us, whether healthy eating is a trend or a fad among Millennials becomes clearer. With a growing sense of self-importance, Millennials feel that they need to look good and prosperous to potential partners. Eating “good” foods, which today’s culture dictates as healthy foods, makes Millennials feel more attractive. As a side effect of eating healthy, their decreased BMI makes them appear wealthier, as well.

Healthy eating is simple Darwinian sexual selection in a 21st century context.

Final thoughts from Jay

Nice leg-work, Stuart. (Have I mentioned that you should never argue with Stuart?) In any case, I still maintain that sustainable consumption is the way of the future, and that real resource-driven factors are strong incentives for consumers to eat healthily. Regardless of whether you believe Stuart or me, or both of us, it’s clear from the research that healthy dining options are a good bet for restaurant and hospitality brands going forward.

So, while I definitely feel healthier, I also know that I’m contributing to a better world. Meanwhile, Stuart views the ooohing and aahing over my mason-jar salads with a little skepticism now … either way, I win. Save the planet, live longer and look good doing it, apparently.

Daughter? Easy Diet to Conceive Baby Girl

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Having a daughter is a dream for many parents.
How is it possible to increase your chances to conceive baby girl?

There are several different ways to have a girl. Among them special baby girl diet, Chinese lunar calendar, ovulation based methods, hot bath before sex for a man and many others. Now I would like to discuss girl diet.

According to scientist if you eat special food you can make your chances to conceive baby girl more than 80%.

So what to eat if you want to have a girl?

It must be a food with high levels of calcium and magnesium, such as green vegetables.

Such diet rich in fruit, vegetables and rice in the nine weeks before you plan to attempt to conceive increase the levels of calcium and magnesium in your bloodstream and so increase your chances to conceive a girl.

Drink suggestions: Milk, Cranberry, Diet Cool-aid, Aquafina, Dasania (Aquafina and Dasania both are made with reverse osmoses which naturally lowers the pH of water to about a 5-6) and Cranberry Juice.

Below are the examples of

“GIRL DIET”
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Food to Eat to Conceive a Girl

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Foods to eat to conceive a girl

Foods to eat to conceive a girl

By the time you got pregnant and you want to have a baby girl you may have to work a little harder to achieve your goal. In United States there are studies that more boys than girls are born each year although the difference of it is slight.

There are lots of methods who are introduce for having a baby for choosing your child’s sex have been put forth over the years, but the only way to definitely have a girl is to undergo in vitro fertilization the pre-implantation genetic diagnosis testing. But dietary theory for having a girl centers on the idea that an acidic environment favors girls.

Reason behind is that acid environment tends to kill off sperm; alkaline cervical mucus helps sperm traverse the vagina and cervix to enter the uterus. Since girl sperm are used to live longer, they’re deemed hardier and more likely to survive an acidic environment.
Foods you eat can indeed have an effect on whether you conceive a boy or girl. There are many variables in choosing the foods that help you have a baby girl. One of the easiest ways to begin is by changing your diet to a diet that has been shown to increase the chances of getting a daughter. Research has shown that women who eat lower-calorie diets are more likely to have daughters. When you want to conceive a daughter, the foods you eat can greatly affect your vaginal acidity and PH. A sperm that produces a baby boy are much weaker and have a short lived compare to a sperm that produces a girl. Continue reading

Food to Eat to Conceive a Boy

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food to conceive a boy

food to conceive a boy

If you’re pregnant and you and your partner plan to conceive a boy then you must make a certain changes to your diet. By doing this you might be able to increase your chance on having a boy baby. Long time before there’s an old wives tales that said what foods you should eat when you’re trying to conceive a boy. The very well-known is that eating a banana, sound funny right? The important thing is that and good thing also is that there is no fail safe method for conceiving a boy.

During pregnancy a mother usually eat foods or allowed to eat food a little more than when she is not pregnant. So knowing this it may be good news for her because not only does she need to know what foods to eat to conceive a boy, she needs to eat more of them. For you to conceive a boy you better change your diet and know all those minerals that will help you to have a boy.
Here are some foods that may help you to conceive a boy:
• Scientific research study found that women who developed male fetuses had 300 mg of extra potassium through food as compared to women who conceived baby girls. Continue reading

The Perfect Party Featuring Super Mario Party Supplies and Angel Food Cake

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Is it about time for your little one’s birthday? Let’s face it, when it comes to a child’s birthday party, it’s never too early to start planning. Planning a party should be fun but you might be concerned about the amount of sugar and fat that is involved in a child’s enjoyment of a party. When you add up the cake, ice cream and candy, it’s really no wonder why kids are running higher and higher risk for obesity. But there are a few simple tips you can take to keep your child’s party from causing too many sugar comas.
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